The tipping point how little things can make a big difference

Gladwell, Malcolm 1963- (Author).

Summary: New Yorker writer Malcolm Gladwell looks at why major changes in our society so often happen suddenly and unexpectedly. Ideas, behavior, messages, and products, he argues, often spread like outbreaks of infectious disease. These are social epidemics, and the moment when they take off, when they reach their critical mass, is the Tipping Point.

Record details

ISBN: 0759574707 (electronic bk. : Adobe Reader)
ISBN: 9780759574700 (electronic bk. : Adobe Reader)
ISBN: 9780759574731 (electronic bk. : Adobe Digital Editions)
ISBN: 0759574731 (electronic bk. : Adobe Digital Editions)
Physical Description: electronic resource
remote
xii, 301 p. ; 21 cm.
Publisher: Boston, Mass. : Back Bay Books/Little, Brown and Co., 2002.

Content descriptions

Bibliography, etc. Note:	Includes bibliographical references (p. [281]-291) and index.
Reproduction Note:	Electronic reproduction. New York : Little Brown & Company, 2006. Requires Adobe Digital Editions (file size: 894 KB) or Adobe Digital Editions (file size: 1056 KB).